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As of July 1, 2006, males outnumbered females through age 41. Starting at 42, women outnumbered men. At 85 and older, there were more than twice as many women as men.
$61,081 is the median earnings of women working in computer and mathematical jobs, the highest for women among the 22 major occupational groups.
5.6 million was the Number of stay-at-home mothers nationwide in 2006, up from 4.6 million a decade earlier.
84% is the proportion of women with computers in the home in 2003 who made use of that computer, 2 percentage points higher than the corresponding proportion for men. This reverses the computer use gender gap exhibited during the 1980s and 1990s.
American internet users have embraced online shopping because they say it's convenient and a time-saver.
Two-thirds (66%) of online Americans say they have purchased a product online, such as a book, toy, music, or clothing. Attitudes and perceptions play a key role in whether online users choose to purchase products online...
** 78% of internet users either agree (53%) or agree strongly (25%) with the proposition that shopping online is convenient for them.
** 68% of internet users either agree (47%) or agree strongly (21%) with the notion that online shopping saves them time.
At the same time, most online Americans have high levels of concern about sending personal or credit card information over the internet.
While the number of e-shoppers continues to grow, there is still widespread concern in the internet population about the safety of financial and personal data online.
** 75% of internet users either agree (39%) or strongly agree (36%) with the proposition that they do not like giving out their credit card number or personal nformation online.
** 43% of internet users have been frustrated by the lack of information they encounter while using the internet to find out about or buy goods or services.
** 32% have been confused by information they have found online during their shopping or research.
**30% have felt overwhelmed by the amount of information they have found online while doing online shopping or research.
This comes to 58% of internet users who have experienced at least one of these three feelings during onlineshopping.
LAST BUT NOT LEAST...Facebook in the US is approximately 60% female users.
So what do all these statistics mean?
OPPORTUNITY!
Take notice Ladies...businesses do best when they understand who and where their markets are and what kind of pain they are feeling.
(Most of these statistics were taken from PEW /Internet at http://www.pewinternet.org)
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