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June 22 - 28, 2009 | Volume 23 No. 26
The
Filipino
Express
Hard-Copy
Media
Kit

For the past 21 years, The Filipino Express has provided the Filipino American community the best news, arts and entertainment coverage from around the United States and the Philippines.

To tell us what you think about Filipino Express Online or to comment on the stories published here, E-mail us at Filexpress@aol.com
Hard-Copy Media Kit

Since it began in 1986, The Filipino Express has been the Filipino-American community's best source of news about issues affecting our lives in the U.S. and our families back home.

Each week, The Filipino Express publishes hard-hitting news features, investment and business news, entertainment updates, insightful commentaries and in-depth analysis of the issues affecting our community.

If it matters to the Filipino-American community, they'll read it in The Filipino Express.

DEMOGRAPHICS

According to the United States Census Bureau, there are about 1.5 million Filipino Americans nationwide.

Other Southeast Asian
Other Asian
Japanese
Koreans
Vietnamese
Asian Indian
FILIPINO
Chinese



Source: Population Reference Bureau
"Asian Americans: Diverse and Growing"

5%
7%
10%
10%
11%
13%
21%
24%

In New York and New Jersey alone, there are 300,000 Filipinos and Filipino-Americans, with the largest concentration in Jersey City. In California, they are the biggest Asian community with a population of 700,000.

By 2000, Filipino-Americans are expected to surpass the two million population figure making them the nation's largest Asian group.

They likewise make-up one of the fastest growing immigrant groups with a current citizenship rate of 73%.

They possess the highest average income and the highest degree of education compared to all other minority groups. Predominantly well-educated professionals, affluent, determined and ambitious, Filipino-Americans are expected to become a major force in the country by the turn of the century.

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SECTIONS

Every week, The Filipino Express is your complete source of news, sports, business, entertainment and more...
If it matters to the Filipino-American community, they'll read it in the Filipino Express.

News
With reporters and correspondents in the Philippines and all over the United States, the Filipino Express gives Filipino-Americans a national and local perspective on the events that affect their lives.
Top columnists Emil Guillermo and Maritess Sison-Paez lead a roster of editorial writers that provide insightful articles, giving the community a unique viewpoint on the key issues of the week.
Opinion
Magazine
Funny and fiery, conservative and controversial topics are featured in this section which combines slick layout and comprehensive stories to produce an entertaining and informative package.
The gateway to the community features profiles of top civic leaders and organizations, a roundup of upcoming affairs in the Datebook. Find out what's happening in local areas in the Express Week section.
Express Week
Entertainment
A weekly showcase of show business news with topnotch coverage of movies, theater, music and video. In-depth interviews with favorite celebrities, previews and reviews of upcoming theatrical and video releases, the Entertainment section has it all.
The Filipino Express spotlights economic trends that affect businesses in the Philippines and the United States. Travel and real estate columns also provide readers with handy information. This valuable combination of news and advice makes the Business Section a must-read for everybody.
Real Estate/ Business
Sports
The most extensive coverage of professional, collegiate and high school sports both in the Philippines and the United States make the Filipino Express the paper to read for any serious sports fan.
Readers use the Classified Section to buy or sell a car, home, merchandise or to look for a new job with great results.
Classifieds
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SUPPLEMENTS

Whatever business you are in, whatever the size, we can help you reach more Filipinos with our special issues and supplements.
With special editorial sections specific to your business category. With cost-effective rate packages.

Independence Day Issue
One of the most awaited editions of The Filipino Express, this annual double issue features more than 90 pages of news, historical features, entertainment, sports and business stories. The Independence Day Issue hits the newstands just before the annual Philippine Day Grand Parade in New York where hundreds of thousands of Filipinos and Filipino-Americans gather.

Christmas Supplement
With special features -- including authentic Filipino recipes for noche buena (Christmas dinner), a gift and shopping guide -- the Christmas Issue has become a must for readers preparing for the holiday season.

Other Supplements
Valentine's Day - Bridal Supplement - Atlantic City
Mother's Day - Fil-Am Friendship - Back-to-school
Anniversary Supplement - Health and Medicine
Women in Business - Immigration

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CIRCULATION

The readership base of the Filipino Express is primarily in the New York and New Jersey area but it also extends across the Eastern Seabord and all the way down to the Southwest, Midwest and the West Coast.

Total circulation is 25,000 and distribution is as follows:
New York
New Jersey
Eastern Seabord
Southwest
Midwest
West Coast
7,900
9,500
1,750
1,650
1,800
3,400
Download Media Kit [ PDF File - 2.78MB]
The Filipino Express Newspaper
2711 Kennedy Boulevard, Jersey City, NJ 07306
T: (201) 434-1114 | F: (201) 434-0880
E: Filexpress@aol.com

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