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Don't you hate it when someone scratches a chalk board? It gives me the "heebie-jeebies!" A similar reaction can be experienced when chewing on cardboard or running your teeth across a popsicle stick. You know what I am talking about, don't you? Everyone seems to get the "heebie-jeebies" to something like this.
Around ICServ, something else gives me the "heebie-jeebies." It has an effect which is a combination of someone scratching the chalkboard while I'm running my teeth across a popsicle stick and having someone yell profanity all at the same time. It causes the "heebie-jeebies," makes my ears burn and stands the hair on the back of my neck straight up.
So what is this something else? Brace yourself...... The "something else" is when someone refers to EZ-NetTools™ as a ...... "template" system. Just typing it here makes my skin crawl!
The reason I react this way is because EZ-NetTools™ is not a template-based system. When EZ-NetTools™ is compared to an inferior solution I am simply disgusted. The fact that EZ-NetTools™ is not a template-based solution gives you an edge over the template-based solutions on the market.
 A template-based solution is very limiting. These solutions do not allow for the freedom to create. You must choose from a limited number of styles, colors, text and graphics. If a catalog is even offered, the number of items is many times limited unless you are willing to pay expensive monthly fees. Using a template based solution is often described as creating "cookie cutter" web sites.
EZ-NetTools™ is a "free form" system. This allows for freedom of choice. You can create from scratch whatever style you want. You can choose any color from the color palate. You can add text wherever you want. You can add graphics and pictures wherever you want. You can upload huge catalogs into the system*. You can even include your own HTML or JavaScript.
There is an incredible amount of flexibility with EZ-NetTools™. Even with the newly released model sites we have created, you still maintain the flexibility to adapt the site to your customer's specifications after you have copied the site into your account. It takes on a life of its own based on the requests of your customers.
Here are the typical differences between EZ-NetTools™ and a "template" solution.
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- Template-based
- Limited Colors
- Limited Styles
- Little or no ability for modification
- Limited Text
- Limited Graphics
- Limited Catalog Items
- Limited Functionality
- Limited Marketing / Indexing
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- Free form-based solution
- Choose from color wheel, color chart or add your own hexadecimal color code
- Design your own styles
- Fully customizable
- Place as much text as you want throughout your web site
- Use as many graphics or photos as you want*
- Use as many catalog items as you want for one flat monthly fee*
- Several programs integrated into one solution for added functionality
- Use your own domain name and set up each page for optimal search engine indexing. Includes promotional tools
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Now when a customer, employee or boss uses the dirty word "template" to describe EZ-NetTools™, the hair on the back of your neck may stand up as you get the "heebie-jeebies." I am certain you will have a load of information to explain why EZ-NetTools™ is very different. EZ-NetTools™ is a powerful system and it's time to get jazzed about selling EZ-NetTools™!
* Remember, no additional charge up to 50MB of web space and only $1 /MB after that.
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